FLOR DE CANA LEGACY EDITION 1 – GLOBAL LAUNCHINGadminmp
FLOR DE CAÑA LAUNCHES A LIMITED “LEGACY EDITION” TO PAY TRIBUTE TO ARTISTS FROM AROUND THE GLOBE
Vietnamese poet Chân Phương are featured in this collector’s edition.
(Managua, NIC – July 20, 2017) Flor de Caña announced today the launch of a special edition of its Flor de Caña 12 Years and Flor de Caña 18 Years ultra-premium rums under the name “Legacy Edition.” Available beginning June 2017, this special edition collection pays tribute to artists from around the globe through painting and poetry. The exterior packaging design features a spectacular original painting by Nicaraguan artist Augusto Silva and includes a book with a poetic anthology selected by Honduran poet Rolando Kattan, consisting of 49 poets representing 38 countries in 16 original languages.
The original artwork by Augusto Silva featured on the exterior packaging showcases his artful interpretation of the San Cristobal volcano, the most active in Nicaragua, which has become so iconic to the Flor de Caña brand for being the place where its rums are born and aged. The fertility of its soil, the volcanic climate to which the barrels are exposed during the aging process and the enriched volcanic water contribute in creating a singularly smooth and deliciously balanced rum.
In addition to the artful packaging, the “Legacy Edition” contains a poetry book with the work of internationally renowned poets from the five continents where Flor de Caña is available, including countries such as China, Russia, United States, countries from Latin America, Australia, Canada and Europe. Representing Vietnam, the book features poems from local poet, Chân Phương, whose work “Blues of the Sea”. This 15th of August took place the presentation of the poetic anthology in Ho Chi Minh with the presence of executives of Flor de Cana Rum, as Asia-Pacific Manager, Tanny Szeto, International Commercial Manager, Cristina Casado and top executives of the local distributor, Light House Indochina Company Limited. The poet Hoang Hung read the delicate poem of his friend, Chân Phương to close the lovely event.
The Flor de Caña “Legacy Edition” was developed to raise awareness and honor diversity in a world with countless languages, where poetry has the power to unite people under a single, universal language. The notions of time and geography are disrupted in the same way that Flor de Caña brings people together at the table with its extraordinary flavor and more than 125-year history.
About Flor de Caña
Flor de Caña, Nicaragua’s #1 exported brand, is present in over 40 countries worldwide and is one of the fastest growing premium rum brands in the United States. With more than 125 years and 5 generations of family tradition, Flor de Caña has been recognized as the world’s best rum in prestigious international competitions in London, San Francisco and Chicago. Flor de Caña, the leading premium rum in Central America, is manufactured and distributed by Nicaraguan Liquour Company, S.A. (CLNSA).